Good Local Markets

With a passion for supporting small local businesses, we were inspired by the efforts of our neighborhood farmers market. They needed to update and extend their brand to garner support for their community outreach of supporting farmers and makers, while educating consumers about the benefits of farm fresh produce and locally sourced goods.
We consulted with the Good Local team from the beginning, working out the best way to structure their new name, then created a strong new brand to give identity to it. The brand was designed to evoke the agrarian tone that most farmers markets take, but to elevate and refine the form, so it uniquely stands out. We then created their new website, as well as a variety of collateral and event posters.