Gates Complete
In the automotive industry, Gates Automotive is willing and ready to go there. They’re going to put the right parts in one kit because it makes sense for their customers and their shop owners. And that’s whatGates Complete is all about. So that’s what they did with the Serpentine Kit. It’s a big deal to get a complete repair in one visit, at one cost, with no comeback in a month when some related part wears out. In these sharable spots, we showcase the enthusiasm of the car geek, the appreciative customer, the passionate tech engaging with the Serp Kit and all its glory.
Napa Know How
NAPA is a Gates retail partner that we work with to provide branded creative and campaign assets for product releases. We adapted the design and language to fit more within NAPA’s personality which allowed us to create some really fun spots for social campaigns.
INITIAL CONCEPTS
